Choosing the right branded merchandise is about more than just a product. Your choices reflect your brand and values. They are a way of highlighting who you are as a firm and help to build trust and brand loyalty.
75% of people buy after receiving branded merchandise.
Clearly a powerful tool, it is important that your choices are considered and truly reflect your brand. They should have the same measured approach as any communication, product choices or business decisions you make.
To help make it easier for you, we look at the top five things businesses need to consider when choosing branded merchandise, ensuring you are remembered for all the right reasons and you don’t leave customers less than impressed.
1. Does the quality reflect the target market?
2. Do the colours match or confuse your brand?
When it comes to branded merchandise there can be lots to think about and it can be more complicated than you might think to maximise results. One thing for sure though is that your choice in branded merchandise should reflect the same brand values and ethos as your company so as not to confuse your brand.
Looking for ideas? LG Davis would love to help. Our team are keen problem solvers and with a wealth of experience can offer you advice on how to get the most out of your branded merchandise.